Could Trump Wake Sleeping Latino vote?
â€œAll my research has shown that the only time that Latino turnout has exceeded expectations is when we have a negative force, when the community is under attack,â€ says leading state GOP consultant Mike Madrid. Heâ€™s an expert on Latino voters, whose turnout remains the lowest of all major ethnic categories in California. â€œThe sleeping giant awakes when he has a nightmare.â€
Hector Barajas, a son of Mexican immigrants and a veteran California GOP consultant who has served as the Spanish-language spokesman for the Republican National Committee, says many Mexican American and Latino voters watching Trumpâ€™s pronouncements have reacted with horror as the candidate has ascended GOP presidential polls.
But campaign veteran and GOP consultant Luis Alvarez, who advises on Latino issues, says Trump â€” at least so far â€” is still more bark than bite.
â€œHe is not the catalyst, heâ€™s not (Maricopa County, Ariz., Sheriff) Joe Arpaio, who actually inflicts pain,â€ he said. â€œHe grabs the attention of the media, and theyâ€™re happy to oblige. But they see him as a clown.â€
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